Why unfollowing everyone is un-Twitter

I’ve been thinking about this for a while, and I think @ev is wrong; I think unfollowing almost everyone is a bad idea.

Let’s say you only follow a few people; why should a lot of people follow you? Because you tweet good content? That turns Twitter into a broadcast medium, which I think would destroy the communication aspect of Twitter.

This strategy would turn a large number of Twitter members into listeners, with very few people to listen to them; it would, however, make the “rockstar” tweeters even more apparent and obvious since the public timeline would be crammed with their content. Twitter shouldn’t be about rockstars (or tweetstars).

I know following a lot of people creates a noisy timeline, but that’s what tools like TweetDeck and Seesmic Desktop are designed to help manage. And if you have that many followers, you probably spend a fair bit of time on Twitter anyway….

Twitter isn’t about having just a few friends and then broadcasting to lots of people, its about communication and that’s a two-way street.


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